We’ve all seen it…those labels that are perfectly enticing with all the right words that make you want to snatch up all of that brand’s products. They say things like, “Eco-friendly,” “Organic,” “Natural” and “Green.” You can’t help but think to yourself, “Yes! I want that in my home because it must be good for me!” ⠀
Psyche. ⠀
Guys, marketers know what they’re doing. And while the movement towards a greener more sustainable life has gained popularity and more and more people are thinking twice about every single thing that enters their home, marketers have figured out a way to work the system. And guess what, it works! ⠀
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Greenwashing is basically when a company claims to be environmentally friendly and conscious when really, they’re not. And it’s that easy. Slap a mountain on the label and people automatically think, “this company must care.” ⠀
So how do you know what products are truly safe??⠀
Fun fact: There are no regulations for when a company labels their product, “natural,” “biodegradable” or “plant-based.” So just because a label says it, it doesn’t mean you can trust it. ⠀
Check those ingredients! The best way you can make sure a product is safe is to look at the ingredients. But that can be confusing, right?? What in the world do all those big words actually mean?!⠀
Guess what! There are some amazing apps out there to help:⠀
- Healthy Living for cleaning products⠀
- Think Dirty for beauty⠀
- Good on you for fashion⠀
When in doubt, these apps help out! ⠀
And if you want to take it even further, research the company. What have they done to help the environment? Who have they partnered with? How are they making a difference in communities? ⠀
There are millions of products out there and it’s up to you to decide what you want in your home. ⠀
Make an educated choice. Your body, your family, and this beautiful planet will love you for it.
